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Meta discontinues some detailed targeting options because they are either not generally used, redundant with others, too granular, pertain to sensitive themes or are required by law or regulation. The update started on 15 January 2024 and they consolidated some detailed targeting options that relate to topics that people may perceive as sensitive. Existing ad sets with affected targeting options will continue to run until 18th March 2024. After this date Meta will stop delivering ads to the discontinued detailed targeting options, and affected ad sets may be paused. In this blog, Tlm Studios Pvt Ltd the best social media marketing agency in Kerala explores the new meta updates and alternative detailed targeting options they provide. Alternative Targeting Products To Reach Your Audiences Broad Targeting Broad Targeting covers gender, age, and location. Targeting broadly means that you are primarily reliant on our delivery system to discover the right audience to show your ad to. This technique may bring us to potential consumers that we would not have known about otherwise. Custom audiences This option allows you to locate your current audiences among Facebook and Instagram users. You can build unique audiences of people who are already familiar with your brand by utilizing sources like customer lists, visitors to your website or app, or interactions on Facebook and Instagram. Lookalike Audiences Lookalike Audiences, which are produced from an existing audience and can assist optimize audience reach. Meta advantage lookalike is when we can serve ads that are more than 1-10% similar to the desired range. This system forecasts that it will increase performance. Meta Advantage detailed targeting This may send advertising outside of your specified detailed targeting if it is expected to improve performance. Meta Advantage + audience enables you to use Meta’s sophisticated AI to identify your campaign audience. Edit affected ad sets To review and edit your affected ad sets: ● Go to the campaign page in Meta Ads Manager. A warning banner should be visible at the top of the page. ● Selecting the warning banner lists the affected ad settings. ● To make changes, the impacted ad sets. Go to the audience area, under detailed targeting, and check for warning messages that explain which options are affected and what to do. You may see a list of affected options to delete, along with alternative suggestions where available, or see delete all unavailable options. TLM Studios Pvt Ltd best social media marketing agency in Kerala, we provide social media marketing for delivering unparalleled services that catapult businesses into the spotlight of the digital era. Specializing in crafting bespoke social media strategies, we are committed to providing businesses with a robust online presence. Instagram Facebook Youtube Twitter Linkedin TLMSTUDIOS

TLM Studios Pvt Ltd where creativity and innovation combine.TLM has established itself as the go-to location for professionals, with a focus on delivering top-notch facilities for photo and video projects. Let’s have a look at what makes TLM unique and why it deserves the title of the best studio floor in Ernakulam. State-of-the-Art Infrastructure TLM Studios Pvt Ltd with its cutting-edge infrastructure can meet the various needs of photographers and videographers. The studio floor is equipped with cutting-edge technology and modern amenities, ensuring a seamless and efficient shooting experience. Spacious and Versatile Studios One of the key factors that make TLM Studios Pvt Ltd the best studio floor in Ernakulam is its spacious and versatile studios. Whether you are working on a fashion shoot, a corporate video, Interviews or a personal project, We offer a range of studios that can be customized to meet your specific requirements. The flexibility of the space allows for creativity to flourish, making it a favorite among photographers and video makers in the region. Professional Support and Guidance We understand that a successful shoot goes beyond just the equipment and space. The studio is staffed with experienced professionals who provide support and guidance throughout the creative process. From setting up the equipment to optimizing lighting the dedicated team is committed to ensuring that every shoot is a success. Convenient Location We offer a convenient location, and the accessibility of the studio makes it a preferred choice for those looking for a hassle-free experience. TLM Studios Pvt Ltd is a practical and strategic choice for interview shooting, product shooting and other video shoots. Client-Friendly Policies We prioritize customer satisfaction and have implemented client-friendly policies that make the entire process smooth and enjoyable. Transparent pricing, flexible booking options, and a commitment to meeting deadlines are just a few aspects that showcase our dedication to clients. TLM Studios Pvt Ltd is not just a studio floor it is a hub of creativity and professionalism. Let’s explore why TLM StudiosPvt Ltd is undoubtedly the best choice for all your visual and digital needs. At TLM Studios Pvt Ltd, the best studio floor in Ernakulam, we pride ourselves on being a one-stop destination for a diverse array of creative services. From dynamic digital marketing strategies that enhance online visibility to captivating video production that breathes life into your ideas, we offer a spectrum of services tailored to meet your unique needs. Our expertise extends to strategic branding solutions that build a strong identity for your brand, innovative web design that combines aesthetics with functionality, and photography that captures moments with precision and artistry. With TLM Studios Pvt Ltd you gain access to a comprehensive suite of services, all under one roof, ensuring a seamless and integrated approach to fulfilling your creative and digital requirements. TLM Studios Pvt Ltd has emerged as the frontrunner in providing the best studio floor for photo and video shoots. With infrastructure, versatile studios, professional support, convenient location and client-friendly policies we set a standard for excellence in the industry. Instagram Facebook Youtube Twitter Linkedin TLMSTUDIOS

One of the inevitable features of modern-day films and videos is the presence of stunning visuals along with supernatural features. All the films which employ these technological features often use a green screen in place of the scenery which is to be added digitally later on. TLM Studios Pvt. Ltd The leading advertising agency in Thodupuzha, Kerala, set the industry standard by employing cutting-edge techniques, particularly utilizing green matte for VFX in TV shows and commercial ads. In this blog, we delve into the compelling reasons behind the widespread use of green matte in the realm of visual effects Chroma Keying: The Art of Extraction At the core of the green matte’s allure is a technique called chroma keying. This method involves removing a specific color from a movie or image so that editors can replace it with a different background. The vivid green color was chosen since it is uncommon in skin tones and popular set pieces, making extraction and replacement easier. Isolation of a Distinct Color: Chroma keying is the precise separation of a certain color. This color isolation is achieved through advanced video editing software. The chosen color is typically vivid green, owing to its rarity in human skin tones and the common elements found on a typical set. Background Replacement: Once the green color is isolated, it acts as a transparent layer, allowing editors to seamlessly replace it with an alternative background. This replacement could be anything from a picturesque landscape to a futuristic cityscape or even an entirely fictional environment. Strategic Color Choice: The choice of green as the dominant chroma key color is deliberate. Green is less likely to emerge in natural skin tones, reducing the risk of unintended transparency in the subjects. Ease of Extraction: The green color, vivid green, and distinct nature make it easier to extricate from the overall mix. It’s one-of-a-kind assistance in the precise removal of the background, revealing a topic ready for integration into a new visual context. Reasons Why Green Screen is used in VFX TLM Studios Studios Pvt. Ltd., the leading advertising agency in Thodupuzha, Kerala, stands out as one of the top Green Matte studios, showcasing excellence in innovative advertising solutions. Green matte are essential for in-house production, Post-production processes, interviews, and news segments, providing a versatile and professional backdrop for a consistent visual experience across various content types. Flexibility in Backgrounds Green Matte screens are used in interviews and news broadcasts to provide a variety of backgrounds that adapt to the narrative. The green matte technology creates a dynamic backdrop for the tale, seamlessly altering locations to match it. The green screen’s adaptability adds visual liveness to content creation. This technology not only assures a polished and professional appearance but also revolutionizes the way stories are presented, pushing the frontiers of originality and involvement in interviews and news reporting. Creation of Unreal Environments Green Screens make it feasible to create imaginative or unrealistic environments that would be difficult or impossible to capture on-site. This is prevalent in fantasy, science fiction, and other genres where unearthly environments are required. Cost Efficiency Shooting on location can be expensive, also particular sites may be difficult or problematic to reach. Green Screens are a low-cost option that allows the creation of realistic backgrounds without the need for complex sets or travel fees. Consistency Across Shots Maintaining uniformity in the background when recording a scene in several locations or at different times can be difficult. Green screens create a constant background that may be repeated in multiple shots to ensure visual continuity. Reflections and Lighting Control Green screens create a neutral backdrop that reduces color spill. This improves lighting control and reduces unwanted reflections on shiny or reflective surfaces. Conclusion  In conclusion, green matte is a valuable tool in the world of visual effects. Green matte screens are helpful for filmmaking, in-house production, post-production, interviews, and news. It’s flexibility and creative freedom to bring imaginative worlds to life on screen. TLM Studios Pvt. Ltd. leading advertising agency in Thodupuzha, Kerala is the perfect choice for Green Matte Studios in Kerala. We offer a full solution for your creative and marketing needs, with a high-quality Green Matte studio and a wide range of services such as video production, animation, branding, and digital marketing. Instagram Facebook Youtube Twitter Linkedin TLMSTUDIOS

While creating a Gmail signature, you might have encountered an error signal saying, “The signature is too long. Please try a shorter signature. This happens when you try to create a signature that exceeds the character limit set by Gmail. The purpose of this message is to ensure that your signature is within the set limit. As it is a common occurrence, let’s discuss the character limit of a Gmail signature, the limit set by Google, why the error message appears, and ways to handle it. GMAIL SIGNATURE CHARACTER LIMIT Gmail has set a limit of 10,000 characters for email signatures. If your signature exceeds this limit, you might get the above error signal. When they say it’s 10,000 characters, they are referring to the total number of characters in your signature, including spaces, formatting, and any images or links. It also takes into account any HTML codes in your signature. WHY AND WHEN THE ERROR MESSAGE APPEARS? The error message appears when the total number of characters in your email signature, including spaces, formatting, images, links, and HTML codes, exceeds the limit of 10,000 characters set by Gmail. This error message serves as a notification that you need to reduce the size of your signature to meet the character limit. WAYS TO AVOID THE ERROR MESSAGE Keep it short It’s important to keep your signature concise and avoid unnecessary information to ensure it fits within the character limit. If you receive an error message indicating that your signature exceeds the limit, you can try removing any excessive formatting or reducing the length of your text to resolve the issue. Try to avoid copy-pasting the content The error message might appear when you copy and paste a signature that exceeds the character limit into the Gmail signature settings. This can happen if you have a lengthy signature with multiple images, links, or excessive formatting. It’s important to keep your signature concise and within the specified character limit to avoid encountering this error message. Enter clickable links The error can also happen when you simply add the links or email addresses to the content instead of entering them as a link. Try to enter them as clickable links by entering them at the link option available in the Gmail signature. Double-checking that all links and email addresses are properly entered as clickable links can help prevent encountering this error message. Avoid excessive use of images or formatting The error message can also occur if you include too many images or use excessive formatting in your content. To avoid this, try to limit the number of images you include and use minimal formatting. Keeping your email signature clean and simple can help prevent encountering this error. Instagram Facebook Youtube Twitter Linkedin TLMSTUDIOS

THE TOP ADVERTISING AGENCY IN KERALA Are you looking for the top advertising company in Kerala to promote your business? Make it a reality by partnering with the best advertising agency in Kerala. We are living in a competitive world where everyone is striving to stand out and make their mark. The advertising industry is also fast-growing. There are plenty of options to choose from if you are looking to hire a digital marketing agency in Kerala. It is important to find an agency that can effectively communicate your brand message and reach your target audience. Whether you are a small startup or an established business, partnering with the best advertising agency in Kerala can give you a competitive edge and help drive growth for your business. So, how can we select a top advertising agency in Kerala for our business needs? Let’s have a discussion on: IMPORTANCE OF ADVERTISEMENT FOR YOUR BUSINESS Advertisements are an effective and creative way to promote products or services, increase brand awareness, and attract potential customers. They can help your business reach a wider audience and create a strong presence in the market. We live in a highly competitive world. Businesses are constantly trying to stand out and differentiate themselves from their competitors. In such a situation, advertisements can help you communicate your products or services to your target audience and differentiate yourself from competitors. Advertisements can also influence consumer behaviour and drive sales, ultimately leading to business growth. People usually choose what they are familiar with over unfamiliar names. Advertisements can make your brand familiar to your target audience, making it more likely for consumers to choose your brand over others. By consistently showing your products or services to your potential customers through advertisements, you can also establish a sense of trust and reliability, solidifying your market presence. KEY FACTORS TO CONSIDER WHILE CHOOSING AN ADVERTISING AGENCY How will you select the finest advertising partner for your business? Choosing an advertising agency requires careful consideration of several key factors. These are some tips to help you select the best advertising agency for your business. • Be clear about your objectives: You should have a clear idea of your business objectives and what you want to convey through advertisements. This can help you choose an advertising agency that can create exceptional content about your business and effectively communicate your message to the target audience. Additionally, understanding your objectives will also enable you to evaluate whether the agency’s experience is suitable for your advertising needs and goals. • Set Your Budget Budgeting is an important aspect of advertising. You should plan your budget well in advance. This can help you choose an advertising agency that can work within your budget. • Check for Industry Expertise Every business has unique needs. The best advertising agency for you will have ample experience in your industry. Look for agencies that have a track record of success in your specific niche. Their familiarity with your field will enable them to craft strategies that resonate with your target audience. For example, if you are a textile owner, choose an advertising agency in Kerala that has enough experience in that field. They will have knowledge about the latest fashion trends, your competitors, and consumer preferences specific to the textile industry. This will allow them to create tailored advertising campaigns that effectively showcase your products and attract the right customers. • Review Portfolios By conducting case studies of different creative advertising agencies in Kerala, you can see if they have worked with clients in your industry before. This will give you an idea of their expertise and the types of results they have achieved. Also, consider reading reviews to get an understanding of the experiences other businesses have had with the advertising agencies. This can help you understand their professionalism,skills, and ability to deliver successful results. • Understand their Approach Discuss the agency’s approach to advertising. Are they data-driven? Do they focus on storytelling? etc. Understanding these can help you make decisions based on your needs. • Innovative Thinking People will easily get bored of repeated ideas or conventional strategies. They always want something new. Innovative and unique advertisements can go viral and capture the attention of a larger audience. Therefore, it is important to know about the agency’s track record of coming up with fresh and creative ideas that stand out in the market. This will ensure that your advertisements are memorable and impactful. So, choose an agency that you have confidence in. A top advertising agency in Kerala, like Tlm Studios Pvt. Ltd., hasthe ability to make your advertisements unique and exceptional. WHY CHOOSE TLM STUDIOS PVT. LT. FOR YOUR ADVERTISING NEEDS Kerala is home to several advertising companies. TLM Studios provides the best advertising services in Kerala. We have a deep understanding of various industry niches and consumer preferences. We offer a wide range of services, including: Video Production Animation Content Creation Branding Logo Designing Graphic design Website Design Digital Marketing We are known for our innovative and creative approach to advertising. At TLM Studios, your advertising needs will be met with professionalism and excellence. So give your business a powerful marketing boost with TLM Studios Pvt. Ltd. Facebook Instagram

BRANDING AGENCIES IN KERALA “Are you passionate about business and eager to establish a robust brand presence? If so, let’s delve into the world of branding to understand its significance. What exactly is branding, and why does it hold such importance? What is Branding Branding is like a personality for a company or product. It’s how people see and remember it. You can think of it as your company’s unique identity. In a crowded market, branding helps you be distinct. It is the process of creating a strong and consistent image for your business that resonates with your target audience. Why Branding Matters Effective branding can be a game-changer. It helps you stand out in a crowded market and build trust with your audience. Your brand is what people say about you when you’re not in the room, so it’s worth getting it right. Additionally, it can create an emotional connection with customers, making them more likely to choose your business over competitors. A strong brand can also command higher prices, leading to long-term success. Components of Branding Let’s understand the key components of branding. It’s like building a puzzle with these pieces: • Visual Identity This includes your logo, colour scheme, and design elements. These make your brand instantly recognizable. • Brand Voice How you communicate with your audience matters. Are you formal or casual? Define your brand’s voice and stick to it. • Mission and Values Your brand should reflect your company’s core beliefs and values. Customers love to support businesses that align with their own principles. • Storytelling Share your journey, your successes, and your struggles. Authentic storytelling can make your brand more relatable. • Customer Experience Every interaction with your brand should be a positive one. From the website’s user experience to customer service, it all contributes to your brand’s image. How to Effectively Brand Your Business Let’s talk about branding strategy. Here are some actionable steps: • Know Your Audience Understand your target audience inside and out. What do they care about? and how can your product/ service meet their needs? • Logo This is the symbol or image that represents your company. Create a logo that is simple and easy to recognize. • Name Your company’s name is a big part of its brand. It should be catchy and memorable • Colours Choose specific colours for your brand that help create a consistent look. People associate these colors with your company. • Fonts The styles of writing you use in your logo and marketing materials also play a role in branding. Make them match your company’s personality. • Slogan Create a short and memorable phrase that tells people what your company is all about. • Website Create a website that acts like your online store or office. It should have the same colors, logo, and personality as your physical branding. • Advertising Utilize various advertising channels, including social media, to promote your brand and reach your target audience. Consistency in messaging and visuals across all advertising platforms will reinforce your brand identity and increase brand recognition. Additionally, consider incorporating storytelling elements into your advertisements to create an emotional connection with consumers and leave a lasting impression. Branding Agencies in Kerala Branding agencies have expertise in creating unique brand identities, designing visually appealing logos, and crafting compelling brand stories that resonate with your target audience. By partnering with a branding agency in Kerala, you can ensure that your brand stands out in a competitive market and effectively communicates your values and offerings to potential customers. TLM Studios Pvt. Ltd. is one of the top branding agencies in Kerala, offering a comprehensive suite of branding services that can transform your business’s identity. Our services include brand strategy development, logo designing, poster designing, website designing, video production and implementing branding campaigns across various platforms. Our team of creative minds and strategic thinkers knows how to craft brands that resonate with your audience. Remember, branding requires consistent efforts and a deep understanding of your target market. It is an ongoing process, and with the right strategy, it can be a driving force behind your success. Ready to take your brand to the next level? Start today! Facebook Instagram Linkedin

WHAT IS INSTAGRAM SHADOWBAN? HOW TO PREVENT / REMOVE IT? Have you ever felt like your Instagram posts are not reaching anyone or are not getting enough attention? It’s like your content is invisible, and you’re left wondering if there’s something wrong. Well, there’s a hidden issue that can hamper your Instagram experience- the infamous “Instagram Shadow ban.” In this blog, we’ll explore what Instagram Shadow ban is, its implications for users, and most importantly, how you can prevent and remove it to maintain a thriving presence on social media. What is Instagram Shadow ban? The Instagram Shadow ban is like a silent threat that hides your posts from everyone, even when you’re using all the right hashtags. It’s like your posts are in a secret room where no one has access. It is an elusive phenomenon where your posts become less visible to users who don’t follow you. Essentially, it limits the organic reach of your content, potentially hindering your ability to connect with new audiences and engage with your existing followers. The worst part is that Instagram doesn’t notify you if you’re shadow banned, making it crucial to understand the signs and take proactive measures. Understanding the Causes of Shadow ban Several factors can trigger an Instagram Shadow ban, and it’s essential to be aware of them to avoid falling victim to it: Hashtag Overuse and Irrelevance Using excessive hashtags or irrelevant ones that don’t match your content may lead to a shadow ban. Instagram wants users to use hashtags that are relevant to their content and not spam the platform with excessive or unrelated hashtags. Engagement Automation Relying on engagement automation tools such as bots or third-party apps to artificially increase your likes, comments, or followers can also trigger a shadow ban. These actions are against Instagram’s terms of service. Posting Inappropriate Content Sharing content that violates Instagram’s community guidelines, such as spam, hate speech, or explicit material, can also result in a shadow ban. Copyright Violations Using copyrighted material without permission or proper attribution can also lead to a shadow ban on Instagram. It is important to respect intellectual property rights and only post content that you have the right to use. session. This positive impact on website metrics can contribute to improved search engine rankings. How Will You Know If You Are Shadow Banned? Instagram’s silent nature regarding shadow bans makes it challenging to identify if your account is affected. However, there are certain signs and methods to check if you might be shadow banned. Here’s how you can tell if your account is experiencing this stealthy limitation: 1. Monitor Hashtag Reach: One way to determine if you are shadow banned on Instagram is by monitoring the reach of your hashtags. If you notice a significant decrease in the number of likes, comments, and engagement on your posts using specific hashtags, it could be an indication that your account has been shadow banned. 2.Engage with Unfollowers: Reach out to a friend or a new user who doesn’t follow your account to check if they can view your recent posts through the hashtags you’ve used. If they can’t see your content, it might be a sign of a shadow ban. 3. Analyze Post Engagement: Keep an eye on your post engagement metrics, such as likes, comments, and shares. A noticeable drop in engagement compared to your typical numbers could be an indicator of reduced visibility due to a shadow ban. 4.Examine Instagram Insights: For business accounts, Instagram Insights provides valuable information on post reach and impressions. If you observe a sharp decline in reach or impressions for a certain period without any apparent reason, it could be a sign of a shadow ban. 5.Search Your Username: Search for your Instagram username or specific hashtags you’ve used on a different account or in private browsing mode. If your content doesn’t appear in the search results, it might suggest a shadow ban. 6. Check Direct Messages: If your engagement has decreased significantly, it may also affect your direct messages. If you notice a decline in the number of DMs from new followers or accounts that don’t follow you, it could be linked to a shadow ban. 7. Use Shadow ban Checking Tools: Various online tools claim to identify shadow bans. While not foolproof, these tools can give you an idea of whether your account is affected. However, exercise caution and use reputable tools to avoid any security risks. Preventing / Removing Instagram Shadow ban Beating the Instagram Shadow ban is all about keeping it real. Be authentic, engage with your audience, and let your uniqueness steal the show. If you suspect your account might be shadow banned, here’s what you can do to address the issue: Mindful Hashtag Usage Research and use relevant hashtags that accurately represent your content. Avoid overusing them, and refrain from using banned or unrelated hashtags. Authentic Engagement Build genuine connections with your audience by responding to comments, engaging in conversations, and fostering real interactions. Comply with Community Guidelines Always adhere to Instagram’s rules and guidelines when posting content. This includes steering clear of inappropriate or offensive material Obtain Proper Permissions If you share someone else’s content, ensure you have the right permissions and give proper credit to the original creator. Pause Activity Take a brief break from posting and engaging on Instagram, at least for a few days, to allow the algorithm to reevaluate your account. Conclusion It’s important to remember that building a strong online presence takes time and effort, so be patient and consistent in your efforts. Additionally, staying informed about Instagram’s guidelines and best practices can help you avoid future issues with the algorithm. Instagram Shadow ban can cast a shadow of invisibility over your content, limiting your ability to connect with your audience and grow your reach. By understanding the causes, prevention, and removal techniques, you can steer clear of the situation and maintain a thriving presence on Instagram.

WordPress vs. PHP: Which is Better for Website Development? If you’re a business owner looking to establish a powerful online presence, then you’ve probably faced the decision of which platform to choose for your website. It’s like standing at a crossroads, wondering which path will lead you to the best website ever. So, let’s take a closer look at WordPress and PHP to determine which one is better for SEO and which one will be more advantageous in 2023. While WordPress and PHP are both widely used in web design, they serve different purposes. WordPress is a content management system (CMS) that offers a user-friendly interface and a wide range of plugins and themes, making it ideal for beginners or those without coding experience. On the other hand, PHP is a server-side scripting language that provides more flexibility and control over website development. When it comes to web design, finding the right platform is crucial for delivering high-quality websites efficiently. The choice depends on the specific needs and goals of the website. Let’s explore the differences between WordPress and PHP and how they impact website design. WordPress: Simplifying Web Design for Efficiency and Flexibility WordPress has revolutionised the web design landscape with its easy-to-use CMS and customization options. It empowers businesses and individuals to create stunning websites without extensive coding knowledge. As a low-cost web design solution, WordPress offers several advantages: • SEO-Friendly WordPress is built with clean code and optimization features that give your website a solid foundation for search engine optimization. This means better visibility and increased chances of reaching your target audience. • Extensive Themes and Plugins WordPress boasts a vast library of themes and plugins that enhance the visual appeal and functionality of your website. From responsive design to e-commerce integration, these tools simplify the customization process. • User-Friendly Interface With WordPress, you don’t need to reach out to a coding expert. Its intuitive admin panel and visual editors enable non-technical users to easily manage content updates, reducing dependence on developers for routine tasks. Thanks to its streamlined approach, WordPress simplifies web design, offering efficiency and flexibility for both businesses and individuals. It serves as the go-to platform, particularly for those operating on a limited budget. So, why wait? Seize the opportunity to leverage the power of WordPress and watch your website truly shine! PHP: Unleashing Unlimited Customization Potential PHP is the powerhouse behind WordPress! While WordPress provides a fantastic framework, the language itself takes web development to a whole new level with its unmatched versatility. PHP provides developers with full control over every aspect of website design. Here’s why PHP is worth considering: • Tailored Solutions As a business owner, you will have specific business requirements for your website. PHP allows you to create custom web applications, create dynamic content, and interact with databases according to your requirements. This flexibility ensures your website aligns precisely with your unique goals. • Seamless Integration PHP seamlessly integrates with various databases, such as MySQL, enabling efficient data management and storage. This capability is invaluable for applications that require extensive data processing. With PHP, website owners like you can have exceptional and optimised websites. If you’re seeking endless creative options to make your website stand out from the crowd, PHP is your go-to tool. Choosing the Right Platform: Striking the Balance When deciding between WordPress and PHP, it’s crucial to evaluate your business requirements. Consider these factors • Seamless Integration PHP seamlessly integrates with various databases, such as MySQL, enabling efficient data management and storage. This capability is invaluable for applications that require extensive data processing. With PHP, website owners like you can have exceptional and optimised websites. If you’re seeking endless creative options to make your website stand out from the crowd, PHP is your go-to tool. • Complexity For simple websites, portfolios, or blogs, WordPress provides a hassle-free solution. However, if your project requires extensive custom functionality or complex database interactions, PHP may be the preferred choice. • Scalability If your website’s growth potential is a key consideration, PHP’s custom development allows for seamless scalability and expansion. This is because PHP is a highly flexible and scalable programming language that can handle large amounts of traffic and data without compromising performance. Additionally, PHP frameworks like Laravel provide built-in tools for managing database interactions and handling complex functionality, making it easier to scale your website as needed. Select the Right Fit for Your Project! If your website’s growth potential is a key consideration, PHP’s custom development allows for seamless scalability and expansion. This is because PHP is a highly flexible and scalable programming language that can handle large amounts of traffic and data without compromising performance. Additionally, PHP frameworks like Laravel provide built-in tools for managing database interactions and handling complex functionality, making it easier to scale your website as needed.As one of the top website design companies in Kerala, TLM studios Pvt. Ltd. specialises in utilising WordPress to design cost-effective websites that prioritise SEO optimization and user experience. Remember, Choosing between WordPress and PHP depends on your business goals. If you’re looking for a straightforward website setup with ready-made features, WordPress is a great choice. But if you seek custom solutions tailored specifically to your business, PHP may be a better option for you. Both have their strengths, and it’s important to consider your specific needs and preferences when making a decision.

BUSINESS GROWTH TIPS FOR ONAM 2023 Onam, the vibrant and joyous festival celebrated in Kerala, is a golden opportunity for businesses to accelerate their growth. In this blog, let’s explore the significance of Onam, and how we can help you leverage the digital landscape to maximize your business growth during Onam 2023. The Essence of Onam Onam is a traditional harvest festival that holds great cultural and historical significance in Kerala. It marks the homecoming of the mythical King Mahabali and is celebrated with much enthusiasm by people of all ages. It is also a time when people come together to celebrate their rich heritage, indulge in traditional feasts, and participate in various cultural activities. The festival is characterised by various customs and rituals, such as the creation of floral decorations known as pookkalam, traditional music and dance performances like Thiruvathira and Pulikali, and the grand feast known as Onam Sadya. Understanding the essence of Onam allows businesses to align their marketing strategies with the cultural values of the festival, and create meaningful connections with their target audience. Onam Video Production: Harness the Festive Spirit with Engaging Onam Themed Videos Videos are an effective way for businesses to capture the vibrant and festive atmosphere of Onam. By creating engaging and visually appealing videos showcasing the different aspects of the festival, businesses can effectively communicate their brand message and connect with their audience on a deeper level. Additionally, sharing these videos on social media platforms can help generate buzz and attract potential customers. Digital marketing during Onam: Drive Engagement with Compelling Onam Campaigns Craft compelling Onam-themed campaigns that drive brand awareness, engagement, and conversions. From social media promotions and content marketing to influencer partnerships and email campaigns, there are numerous digital marketing strategies that you can utilise during Onam. By creating visually appealing and culturally relevant content, you can capture the attention of their your audience and stand out from your competitors. Social Media: Engage and Connect Online With millions of active users and the ability to reach a vast audience, social media platforms provide the perfect avenue to showcase your Onam-themed promotions. From captivating visuals to compelling content, let your social media presence radiate the spirit of Onam and make this festive season an unparalleled success. Connect, engage, and captivate your audience as you leverage the power of social media for an unforgettable Onam experience. Branding and Design: Create a Lasting Impression with Onam-Inspired Designs Branding and design play a crucial role in creating a memorable Onam experience for your audience. Ensure that your branding elements, such as colours, logos, and letters, are not only attractive but also aligned with the vibrant and traditional aesthetics of Onam. Use visually appealing graphics and illustrations that showcase the essence of Onam. You can also incorporate elements like the pookalam and the iconic boat race to evoke a sense of authenticity and cultural richness. Try to reflect the essence of Onam and resonate with your target market. Incorporate traditional motifs and symbols associated with Onam into your designs to create a visually appealing and culturally relevant brand identity. By paying attention to branding and design, you can establish a strong connection with your audience and leave a lasting impression. Stand out this Onam with TLM Studios Pvt. ltd. We understand the essence of Onam and are here to assist you with effective strategies and services that will make your business stand out during the festive season. As one of the best advertising and digital marketing agencies in Kerala, TLM Studios never fails to deliver exceptional results for our clients. Whether it’s creating captivating Onam-themed videos, running targeted social media campaigns, or designing visually appealing onam posters, our team will ensure your business stands out and attracts the attention it deserves.

BOOST YOUR BUSINESS THROUGH SOCIAL MEDIA MARKETING Social media has become an integral part of our daily lives, and businesses need to take advantage of this platform to reach out to their target audience. By creating engaging content, employing influencers, and analyzing data, businesses can increase their online presence and ultimately drive sales. Let’s explore the key tactics and best practices to elevate your social media marketing game and unlock the full potential of this dynamic platform. What is Social Media Marketing? It is the process of promoting a business or brand through various social media platforms to engage with the target audience, build brand awareness, drive website traffic, and ultimately achieve marketing objectives. It involves creating and sharing content, such as text, images, videos, and ads, on social media platforms like Facebook, Instagram, Twitter, LinkedIn, YouTube, etc. The goal of social media marketing is to reach and connect with a wide audience, foster meaningful interactions, and leverage the power of social media to boost brand visibility, attract new customers, and nurture existing relationships. How to improve sales through effective Social Media Marketing strategies? Improving sales through Social Media Marketing involves implementing effective strategies to engage and convert your social media audience into customers. Here are some key steps to achieve this Define Your Social Media Goals Before diving into social media marketing, it’s crucial to establish clear goals that align with your overall business objectives. Whether it’s increasing brand visibility, driving website traffic, or generating leads, defining your goals will guide your strategy and ensure your efforts are focused and measurable. Identify Your Target Audience Once you have established your goals, the next step is to identify your target audience. Understanding who your ideal customer is will help you tailor your messaging and content to better resonate with them. Conducting market research and analyzing data can help you create detailed buyer personas. By tailoring your content to resonate with your audience, you can attract their attention, foster meaningful connections, and ultimately drive conversions. Choose the Right Social Media Platforms Not all social media platforms are created equal. It’s essential to select the ones that align with your business and target audience. Whether it’s Facebook, Instagram, Twitter, LinkedIn, or others, consider factors such as user demographics, content format, and engagement levels to determine where your brand can thrive. Leverage Influencer Marketing Influencers can be powerful allies in expanding your reach and building credibility. Identify influencers in your industry or niche who align with your brand values and have a substantial following. Collaborate with them to create sponsored content or partnerships that promote your products or services to their engaged audience Engage and Interact with Your Audience Social media is not a one-way communication channel. Actively engage with your audience by responding to comments, messages, and mentions. Encourage conversations, ask questions, and seek feedback. This fosters a sense of community, builds trust, and increases brand loyalty. Track and Analyze Your Performance Regularly monitor your social media metrics to evaluate the effectiveness of your campaigns. Utilize built-in analytics tools or third-party platforms to track key performance indicators such as reach, engagement, click-through rates, and conversions. Use these insights to refine your strategies, optimize your content, and drive continuous improvement. A good digital marketing agency can help you with these processes by providing expertise in market research and data analysis, as well as creating targeted campaigns that speak directly to your ideal customer. With their help, you can ensure that your messaging is clear, concise, and effective in reaching your desired audience. How can TLM Studios Pvt. Ltd. help you amplify your social media presence? We can provide you with a comprehensive social media strategy tailored to your business goals and target audience. As one of the top Digital marketing companies in Thodupuzha, Kerala, we have the expertise to create engaging content, run effective ad campaigns, and utilize the latest social media trends and features. Our team of experts can also assist you in creating engaging content, managing your social media accounts, and analyzing your performance to ensure maximum impact. Additionally, we stay up-to-date with the ever-evolving algorithms and trends of various social media platforms to ensure that your brand stays relevant and visible. Our goal is to help you build a strong online presence that drives traffic, engagement, and ultimately, conversions for your business. Remember, consistency, authenticity, and providing value to your audience are the keys to building a thriving social media presence that boosts your business and leaves a lasting impression in the minds of your customers.